Sales Copy

Now that your product is finished, let’s create some sales copy that we can use to either give it away or to sell it.

We’ll cover both lead magnets and sales pages.

Lead Magnets

Once your lead magnet is ready to go, it’s time to get it into the hands of interested people.

There are 2 ways you can do this:

#1 – Give away the .pdf directly

#2 – Have people sign up to get it via a squeeze page

For the first one, simply post on social media or send it out to your subscribers. Check out the “Marketing” section for tips on this.

For the second one, you’ll need some copy to create a squeeze page.

Here’s the prompt to create that content:

I want to create a squeeze page to give away this report. Can you create a headline and 3-5 bullet points that I can use on my page?

Take this information and use it in your favourite page builder to create your squeeze page.

Sales Page Copy

If you’re going to sell your digital report, you’ll need a sales page.

This can be on your favourite page builder or it can easily be created using a Google Doc for free.

Firstly, we need to create the actual copy itself.

On the same ChatGPT thread that you used to create the report, use this:

Sales Copy Prompt:

I want to create a sales page that I can use to sell the report. Can you write it for me? I want to include the benefits and features of the product and these sections:

Introduction
What You'll Learn Inside
Why This Works
Who Is This For
What You Get
Why You Should Act Now

Once you have your copy, use it in your page builder to create your sales page or simply paste it into a Google Doc.

Add a PayPal button, or use a platform such as WarriorPlus, JVZoo, Clickbank etc.

The next step is to market your new product. This is where things get real!